Reach-ability seem to have become all the more easy in the present era of the internet and social media. Several piece of information and content is put into use to pass on the desired message. Often a virtual message is termed a post which could assume several forms including texts, graphics, audio or video information content. While small quotes and product graphics are displayed through images, tutorials and assist guides are often depicted through in-feed videos and slides.
Branding and Awareness:
- Tips & Advice
- Memes/GIF
- Info-graphic
- Stories/Slides
- Festival Post
- This Day in History
- Inspirational Quotes
- Based on Trending Topics
Interactive
- Q/A Sessions
- Post Best answers
- Contest Posts
- Polls/Surveys & results
- Hobbies Related (Which book are you reading?)
Promotional:
- Product/Service Images/Videos
- Lead Generation (Signup Campaign)
- Series of Posts
- Give away/Gifts/Offers
About your organization:
- Company Culture/News
- Company Accomplishments/History
- Short Company Videos
- Customer Review/Testimonials
Staying in Touch:
- Industry News (External)
- Share other’s Post (Celebs)
- Some Industry Statistics
- Communicate with Industry Stalwarts
- Find and Repost, if someone has used your hashtag or tagged you
- Reshare your Partners/Associates
HR Related:
- Job Listings
- New Team Members
- Any event you participated in
- My Workspace
Miscellaneous:
- Blog Post
- Case Study
- Give links to Free Resources/News
- Podcast
- Live Videos
- How to Videos/DIY
Does your company reap benefits through all of them?